How does a children's park attract customers for a long time? How to do

Merchants are a very important part of the traffic locker. How do children's parks lock customers? How to let parents apply for membership cards and become long-term customers?

Encourage parents to run membership cards, and to run membership cards is an essential marketing method for children's playground stores. On the one hand, it can attract more customers, establish a stable customer base, and increase sales. On the other hand, the membership system allows park members to enjoy more preferential treatment than ordinary customers and seize fixed customers. Group, two birds in one fell swoop!

Free experience form

For children who want to play or don't dare to play, they won't play, and parents are hesitant to do the card, the park can have a free experience form. The staff will take the children to the park to experience various rides and let the children experience the project. The fun brought by the parents to the children's endurance explanation project brings benefits to the children, so that parents can see the reality of the children's paradise, which really brings outstanding exercise and educational effects to the children, and then willingly handle the card.

Integral form

Children's parks must make consumption plans according to their local consumption levels. Commonly used are secondary cards, monthly cards, season cards, and annual cards. One of the useful ways to sell a membership card is to send a card to send points, points for gifts, such as 10 cards can be 100 points, the monthly card can get 300 points, the annual card can get 1,000 points ... different points Can be exchanged for different gifts, such as 100 points can be exchanged for a water cup, 1,000 points is free for 10 times to play with children or play by members themselves, this novel way of doing cards is relatively more attractive.

Package form

The matching gift form, such as processing 10 cards, that is, the current free consumption or membership card recharge 300 to 100 and other preferential forms. This kind of "buy and send" preferential policy is often very easy to catch the customer's "great and cheap" mind, and then invites its card consumption. In addition to the above card form, when selling the membership card, the children's park staff should be enthusiastic and generous, can not force the customer to do the card, keep a smile, use the feeling of fraternity to clarify the card discount, and hold the park With full determination, let customers feel the strength and advantages of the park, calmly and let the parents settle the card and recognize the children's playground from the heart.